I live in WI and this guy is at a lot of bike shows. They are cool and look slick at night but all it is a lexan engraved shield with flexible led strips installed at the bottom. YOu could get our own engraving done and make your own but a cool product none the less
I love it when someone "breaks down" a brilliant and inovative product someone worked very hard to bring to market, as though it was just "that simple"!
Research, development, business licenses, marketing, and plenty of sweat equity...yeah...it's THAT simple!
I'm just sayin...
I wish this guy the best of luck with his innovative product and future endeavors!