BAL refers to Bright *** Lights. Stupid name but a great product. You won't regret choosing it.
Stupid name, but accurately descriptive. The first night I rode with mine, I had a car pull up behind me at a red light. He then put it in reverse and backed up a few feet. Must have been burning his eyes.
I have a Custom Dynamic laydown rear light on my RK with a narrow turn signal bar and bullets again with custom dynamics inners, so bright in fact that when my wife is following me on her bike she has to hang back as my rear lights are too bright for her.