I have to agree. I think Harley was on the road to some great improvements. They are now back sliding to their comfort zone. The comfort zone that is slowly killing them.

 

Too bad, I had high hopes for the Bronx...

 

I know what you mean. I've been on a number of projects over the years that the sales guys knew weren't going to make money, but they sold higher management on the promise of follow on sales that never developed.
Designing a new engine isn't cheap. You would think that H-D would know that from the Revolution and Revolution X engines, neither of which went into all that many bikes. I look at the Kawasaki website and see that they put the same parallel twin 650cc engine in 16 models of 5 different styles. They do the same with other engine sizes. That's how a company makes money. Develop an engine once and sell many copies by sticking it in enough different bikes that you will likely have one that appeals to each of many types of buyers.
I figured they would roll the Sportsters and Streets into one integrated product line with the new engines, plus adding the street naked and ADV lines in multiple displacements. Ideally they would be able to keep something we would recognize as a Sportster in a retro classic line and have modern looking, mid-sized bikes marketed alongside.
Exactly. The MoCo pretty much owns the heavyweight cruiser market in North America, which is most of that market segment globally. They aren't going to expand their market share without selling some other kind of motorcycle like all of their global competitors do.

 

Quote:

Originally Posted by Curated Content Editor

Harley-Davidson's Revolution Max Lineup Set to Expand
By Bruce Montcombroux

These new models are a bid to

They should have done that and a scrambler when they first came out with the Street series.